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New Troxel Web Portal Raises Helmet Safety Awareness Print E-mail
Monday, 20 July 2009

For Immediate Release

 

CONTACT

Karisa Dern, Public Relations

(619) 515-5316

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New Troxel Web Portal Raises Helmet Safety Awareness

Online resource center to provide interactive safety education for equestrian community

 

San Diego, CA - July 2, 2009 - Troxel LLC, the worldwide leader in ASTM/SEI-certified equestrian helmets, today unveils the Troxel Safety Resource Center, an interactive educational resource for the equestrian community.

Troxel's Safety Resource Center (http://www.troxelhelmets.com/safety) is the most comprehensive and up-to-date collection of equestrian helmet safety information available online. Organized into categories for adults, kids, and educators, the site provides an assortment of information, games, and resources designed to engage equestrian riders, promote safe helmet practices and ultimately reduce the occurrences and severity of head injuries.

"We are excited to deliver a site that is both educational and fun that appeals to riders of all ages," said Shay Timms, CEO of Troxel. "The Safety Resource Center gives us a unique opportunity to share necessary helmet information with the community in new ways and we are excited to see what the community will add."

 

Highlights of the new site include:

  • For Adults: Helmet Evaluation, Proper Fit Guide, and Online Resources

  • For Kids: Games, Helmet Myths, Tips for Finding the Right Helmet

  • For Educators: Lesson Plans, Certification Information, Testing Videos and Studies

  • HeadSmart Blog


Troxel's Safety Resource Center incorporates Web 2.0 technologies, allowing visitors to interact and contribute their own perspectives on safety and helmet use. Their stories and comments appear in the "HeadSmart Blog," where riders can recount firsthand experiences of "kicks falls and other close calls."

 

The new website was designed by Teneleven Interactive (http://www.1011i.com), an Internet marketing agency based in San Diego, CA.

 

"We hope the Safety Resource Center will bring people together and help raise awareness of the importance of head protection," said Timms. "Including riders' actual stories, told in their own words, adds a level of impact and a fresh perspective to the safety center. We want to ensure that their stories are at the heart of everything we are doing to create safe products."

 

About Troxel

Troxel is the world's leading provider of ASTM / SEI certified equestrian helmets for competitive, schooling and recreational riding. Established in 1898, Troxel is recognized for its innovative design and research leadership in helmetry. Based in San Diego, California, Troxel now dedicates all its resources to equestrian helmets and related accessories, and has provided over three million helmets to the equestrian market.

 

Contact:

Karisa Dern

619.515.5316

This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

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TailRx 3-Step System Print E-mail
Wednesday, 19 November 2008
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Created by celebrity stylist Mary Brunetti, TailRx is the ultimate horse tail and mane treatment. The TailRx 3-step regimen offers a new level of health and well-being for your horse.

THE THREE-STEP REGIMEN

1. TailRx Cleanser
This revitalizing treatment works to exfoliate dead, dry skin from the tailbone. Fortified with fruit-based sugars (the same alpha hydroxy acids found in fine skincare products), and botanical enzymes, it goes deep into the follicle, ridding it of clogged skin cells and sebum.

2. TailRx Snap Proof Strengthener
A combination of conditioner/strengthener, this gentle detangler contains silicones for shine and dirt repellency, as well as amino acids to increase elasticity and tensile strength.

3. TailRx Leave-In Treatment
Formulated with a unique botanical extract blend, this essential third step helps to increase microcirculation and facilitate the flow of nutrients to the dermal papilla and bulb giving cells what they need to form Keratin. The results are thicker, longer, healthier tail and mane.

Suggested Retail: $89.95
 
Twinkle Awareness Ribbon Kit Print E-mail
Friday, 31 October 2008
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Your stenciled Awareness Ribbon will last for days or may be brushed or rinsed out. Place stencil on desired area of the horse. Squeeze the the tube of Twinkle Glitter Gel onto applicator, gently pat on desired area, continue until area is solid glitter. Tape may be used to hold stencil in place whiles applying glitter gel. After all desired areas of stencil are filled with glitter, remove stencil and let dry. Water-based Twinkle Gel may be stenciled on hair, fabric, metal, wood or leather. It is easily removed with a damp cloth. Rinse stencil and applicator after each use.

Kit Contains:
1 Awareness Ribbon Stencil,
1 Tube Twinkle Glitter Gel - Rodeo Pink
and applicator.

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